Virtual billboards
US8711176B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | May 22, 2008 |
| Grant date | Apr 29, 2014 |
| Priority date | — |
| Expiry date | Dec 25, 2030 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG09G2340/14
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Disclosed are methods and apparatus for implementing a reality overlay device. A reality overlay device captures information that is pertinent to physical surroundings with respect to a device, the information including at least one of visual information or audio information. The reality overlay device may transmit at least a portion of the captured information to a second device. For instance, the reality overlay device may transmit at least a portion of the captured information to a server via the Internet, where the server is capable of identifying an appropriate virtual billboard. The reality overlay device may then receive overlay information for use in generating a transparent overlay via the reality overlay device. The transparent overlay is then superimposed via the device using the overlay information, wherein the transparent overlay provides one or more transparent images that are pertinent to the physical surroundings. Specifically, one or more of the transparent images may operate as “virtual billboards.” Similarly, a portable device such as a cell phone may automatically receive a virtual billboard when the portable device enters an area within a specified distance fro…
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.