Method and apparatus for linking a web browser link to a promotional offer
US8712835B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Aug 24, 1999 |
| Grant date | Apr 29, 2014 |
| Priority date | — |
| Expiry date | Aug 24, 2019 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/8586
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A method for offering a promotion to a user. A stimulus is received from a broadcast directed to a user location, the stimulus having unique coded information encoded therein. The unique coded information is extracted from the stimulus by decoding this information. From the decoded information, there is determined routing information for routing over a network to a promotion location on the network, which promotion location is operable to offer a promotion. The promotion location on the network is then interconnected in accordance with the determined routing information. A promotion is then offered over the network in response to the interconnection thereof by the step of interconnecting.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.