Automated analysis of data to generate prospect notifications based on trigger events

US8732004B1 · kind B1 · utility

Assignee

• Experian Information Solutions, Inc. · US

Inventors

• Armando Ramos · Pechhofer Weg, US
• Stephen R. Meeks · Orange, US
• Michele M. Bodda · Lake Forest, US
• Pamela Fielding · Corona, US

Key dates

• Filing date: Sep 20, 2005
• Grant date: May 20, 2014
• Expiry date: Mar 12, 2028

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q40/03
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

Systems and methods are described for identifying a subset of interest from a general population and for monitoring a database of daily activity logs associated with the general population in order to identify database entries indicative of an occurrence of a pre-defined trigger event that is associated with a member of the subset of interest. In particular, systems and methods are described that allow a massive database of daily activity logs to be monitored to identify trigger events that have occurred within the past twenty-four hours or other very recent time period. Embodiments are described that may be advantageously used by a provider of credit-related products and/or services who wishes to accurately target prospective customers, identified by the system, based on occurrence of a trigger event, as being in a decision-making phase of credit shopping, for purposes of making a timely and targeted offering relevant to the customers' current activities.