Determination and management of click values associated with visitors to web sites
US8769079B1 · kind B1 · utility
1Cited by
5References
24Claims
0Family size
Assignee
Inventor
Key dates
| Filing date | Jun 25, 2007 |
| Grant date | Jul 1, 2014 |
| Priority date | — |
| Expiry date | May 9, 2028 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0226
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Tools and techniques for determining click values are described herein. A method for determining click values may include processing transaction history records. These records may be related to transactions that are conducted between visitors and a website. The method may also include computing respective click values associated with different visitors, based on the transaction history records involving those visitors. These click values indicate a likelihood that the visitors may transact for particular goods or services offered through the website.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.