Identification of entities likely to engage in a behavior
US8843421B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Nov 1, 2011 |
| Grant date | Sep 23, 2014 |
| Priority date | — |
| Expiry date | Mar 15, 2033 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L43/10
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
To entities that are likely to engage in a behavior, a behavior discrimination threshold for each of a plurality of behavior variables is determined. Variable values for each entity of a plurality of target entities and for each of the behavior variables are compared to the relevant behavior discrimination threshold to provide identifying variables for each entity. An index value is determined for each of the plurality of target entities based on the identifying variables for that entity. An index threshold is determined such that those entities of the target entities having index values that meet or exceed the index threshold are likely to exhibit or engage in the behavior more frequently than a random sampling of the plurality of training entities. Actions designed to affect the likelihood that the resulting targeted entities will engage in the behavior may be directed to the targeted entities.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.