Targeted incentive actions based on location and intent
US8868443B2 · kind B2 · utility
16Cited by
39References
30Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Mar 17, 2011 |
| Grant date | Oct 21, 2014 |
| Priority date | — |
| Expiry date | Jul 26, 2031 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04W4/029
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A method and a system offer an incentive to a user of a mobile device based on a geographic location of the mobile device and the intent of the user. A processor-implemented location identification module determines the geographic location of the mobile device of the user. A processor-implemented item identification module identifies an item specified by the user at the geographic location of the mobile device. A processor-implemented incentive module offers an incentive from at least one merchant within a predefined distance based on the identified item and the geographic location of the mobile device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.