Methods, computer program products, and apparatus for providing targeted content based on user data
US8869194B2 · kind B2 · utility
1Cited by
2References
15Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Aug 26, 2008 |
| Grant date | Oct 21, 2014 |
| Priority date | — |
| Expiry date | Dec 25, 2030 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/8547
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Targeted content associated with user information stored in a database within a network in communication with a user device is received along with program content. A determination by a scanning process is made at what position or at what time in the program content to include the targeted content. The program content and the targeted content are rendered, with the targeted content included at the determined position or time in the program content, for presentation to at least one user. This rendering may occur within a network or within a user device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.