Online content ranking system based on authenticity metric values for web elements
US8874566B2 · kind B2 · utility
7Cited by
8References
22Claims
0Family size
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Key dates
| Filing date | Apr 19, 2011 |
| Grant date | Oct 28, 2014 |
| Priority date | — |
| Expiry date | Apr 27, 2032 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/951
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Methods and systems for identifying and ranking search results and online advertisements based on authenticity are described. A search server includes an authenticity index, which includes authenticity metric values associated with one or more web elements. The authenticity metric values may indicate the relative authority of the web element with respect to a specific category, keyword, search term, phrase, context, filter, etc. Search results may be generated and ranked based on the authenticity metric values.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.