System and method for rewarding customer loyalty in a mobile environment
US8880421B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Nov 10, 2011 |
| Grant date | Nov 4, 2014 |
| Priority date | — |
| Expiry date | Jun 3, 2032 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L63/107
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A customer reward service may reward customers who show or are expected to show frequent patronage to a provider of a good or service. The type of reward given to a customer may depend on a variety of factors including the real-time location of the customer, registration or profile data, or other pertinent data provided by or about the customer including the customer's purchasing history or the customer's social interactions. By collecting and considering a variety of data associated with a customer, a business may provide rewards and incentives tailored to the customer thus improving the ability of the business to better attract and retain customers.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.