Patent · US Active

Finding engaging media with initialized explore-exploit

US8923621B2 · kind B2 · utility

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20Claims
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Assignee

Inventors

Key dates

Filing dateMar 29, 2012
Grant dateDec 30, 2014
Priority date
Expiry dateNov 23, 2032

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06V20/30
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

Software for initialized explore-exploit creates a plurality of probability distributions. Each of these probability distributions is generated by inputting a quantitative description of one or more features associated with an image into a regression model that outputs a probability distribution for a measure of engagingness for the image. Each of the images is conceptually related to the other images. The software uses the plurality of probability distributions to initialize a multi-armed bandit model that outputs a serving scheme for each of the images. Then the software serves a plurality of the images on a web page displaying search results, based at least in part on the serving scheme.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.