Patent · US Active

Systems and methods for providing online advertisements

US8929718B2 · kind B2 · utility

3Cited by
0References
18Claims
0Family size

Assignee

Inventors

Key dates

Filing dateSep 14, 2011
Grant dateJan 6, 2015
Priority date
Expiry dateMay 6, 2032

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04N21/6587
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

A computer-implemented method for providing online advertising is provided. The method includes providing, by a video delivery module, online video content to a user and maintaining, by a tracking module, a content consumption counter tracking an amount of time the user has watched the video content. The method also includes preventing, by a blocking module, the user from controlling playback of the video content if the content consumption counter satisfies a time characteristic. The method further includes providing, by an advertisement delivery module, a portion of an advertisement section to the user during the preventing. The duration of the portion of the advertisement section is dependent on the time characteristic.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.