Product placement in content
US8949889B1 · kind B1 · utility
43Cited by
3References
21Claims
0Family size
Assignee
Inventor
Key dates
| Filing date | Jul 9, 2012 |
| Grant date | Feb 3, 2015 |
| Priority date | — |
| Expiry date | Jul 9, 2032 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/816
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Technology is described for personalizing a product placement in content. The method may include identifying a dynamic location in the content available for the product placement. A user profile may also be identified. The product placement may be selected based on the dynamic location identified in the content and the user profile. The product placement for the dynamic location identified in the content may then be provided.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.