Process for providing targeted user content blended with a media stream
US8973030B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 27, 2013 |
| Grant date | Mar 3, 2015 |
| Priority date | — |
| Expiry date | Jun 27, 2033 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/68
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
In accordance with one implementation, a computer-implemented method is provided for inserting spot content into a media stream. The method includes receiving, at a client system, a media stream that includes one or more media content units and at least one spot marker. The at least one spot marker designates a spot location for inserting one or more spot content units and includes a category of a media content unit. The method further includes detecting the at least one spot marker in the received stream, and selecting at least one spot content unit based on the category of the media content unit. In response to the detection, the selected at least one spot content unit is inserted into the stream at the spot location, thereby generating a stream including the one or more media content units and the selected spot content unit.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.