Dynamic geographic beacons for geographic-positioning-capable devices
US9008644B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 11, 2014 |
| Grant date | Apr 14, 2015 |
| Priority date | — |
| Expiry date | Jun 11, 2034 |
Classification
- Technology area (CPC Y)Emerging Cross-Sectional Technologies
- CPC primaryY02D30/70
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
In one embodiment, a mobile device may receive information on entities socially connected to a user of the mobile device. The information may comprise a location for each of the entities, an affinity score with respect to the user for each of the entities, and a relevancy score for any advertisement corresponding to each of the entities. The user may be socially associated with the entities through an on-line social network. For each of the entities, the affinity score may be adjusted based on the relevancy score. The mobile device may periodically determine a current location of the mobile device, a radius from the location of each entity (based on the adjusted affinity score for the entity), and whether the current location is within an area defined by the radius. If the current location is within the one of the radii, then the mobile device may be woken.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.