Method and web content management system for A/B testing or multivariate testing of websites on computers being connected to a web content management system
US9032282B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Apr 5, 2013 |
| Grant date | May 12, 2015 |
| Priority date | — |
| Expiry date | Apr 5, 2033 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F11/3672
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A method and a system for A/B testing of a website on a computer being connected to a web content management system, wherein the method includes receiving, at the web content management system from a requesting computer, a webpage data request directed to a webpage of a website for which at least two website variants including a first website variant and a second website variant are defined, and selecting one website variant of the at least two website variants of the website. If the second website variant is selected, the method further includes creating, at the web content management system, first markup language representation data of the webpage, second markup language representation data of the webpage, and webpage difference data.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.