Data logging for media consumption studies
US9084013B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Nov 15, 2013 |
| Grant date | Jul 14, 2015 |
| Priority date | — |
| Expiry date | Nov 15, 2033 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04H60/66
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A method for data logging in a panel media consumption study includes broadcasting an attraction signal by a device associated with a panelist during display of media on a first media device in an area of interest, the media for consumption by the panelist; receiving the attraction signal at a receiving device in the area of interest, determining information related to the received attraction signal, determining a characteristic value of the information; identifying the device of the panelist as at a first location within the area of interest based on the characteristic value of the information; and logging data related to the display of media as panel media consumption data.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.