Motion-based interactive shopping environment

US9098873B2 · kind B2 · utility

Assignee

• MICROSOFT TECHNOLOGY LICENSING, LLC · US

Inventors

• Kevin Geisner · Mercer Island, US
• Kudo Tsunoda · Seattle, US
• Darren Bennett · Seattle, US
• Brian Scott Murphy · Dublin, IE
• Stephen Latta · Seattle, US
• Relja Markovic · Seattle, US
• Alex Aben-Athar Kipman · Redmond, US

Key dates

• Filing date: Apr 1, 2010
• Grant date: Aug 4, 2015
• Expiry date: Aug 14, 2032

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0641
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

An on-screen shopping application which reacts to a human target user's motions to provide a shopping experience to the user is provided. A tracking system captures user motions and executes a shopping application allowing a user to manipulate an on-screen representation the user. The on-screen representation has a likeness of the user or another individual and movements of the user in the on-screen interface allows the user to interact with virtual articles that represent real-world articles. User movements which are recognized as article manipulation or transaction control gestures are translated into commands for the shopping application.