Advertisement based on application-created social content
US9105052B2 · kind B2 · utility
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8References
18Claims
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Key dates
| Filing date | Jun 4, 2014 |
| Grant date | Aug 11, 2015 |
| Priority date | — |
| Expiry date | Jun 4, 2034 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L67/535
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
In one embodiment, a social-networking system accesses a social graph, identifies a first set of concept nodes associated with an application, connected to friends of a user, selects a second set of concept nodes from the first set of concept nodes based on edges connected to the concept nodes, and generates an advertisement for the application, where the advertisement includes information representing the concept nodes in the second set of concept nodes.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.