Activation of dormant features in native applications
US9116608B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 22, 2014 |
| Grant date | Aug 25, 2015 |
| Priority date | — |
| Expiry date | Sep 22, 2034 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04W4/029
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A native application can be deployed that obtains configuration information for the native application at run-time. Digital marketing users or other marketing users can view or control the behavior of the native application by displaying or setting the configuration information of the native application. The native application can report tracked end user interactions and events with the native application according to the configuration information to tag management systems for data compilation by the tag management systems. In addition, the native application can enable digital marketing users or other marketing users to view or control the behavior of the native application from within the native application using an integrated configuration utility. The configuration utility can be activated using a two-stage activation process or an activation and authorization process to prevent an end user from accidentally encountering the configuration utility during routine use of the native application.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.