Viewing impression report collection, storage, and reportback of inserted content with DVR playback
US9136964B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 24, 2010 |
| Grant date | Sep 15, 2015 |
| Priority date | — |
| Expiry date | Nov 18, 2031 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04H20/78
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A method and system that computes viewing statistics for a digital video content stream received at a set-top box. The digital video content stream includes a first segment of video content, a second segment of video content, a third segment of video content, a first timing mark that indicates a transition from the first segment to the second segment, and a second timing mark that indicates a transition from the second segment to the third segment. The method initiates a transmission of the digital video content stream at the set-top box, monitors the transmission of the digital video content stream relative to the first timing mark and the second timing mark, and computes view data for the second segment based on the monitoring of the transmission. The method stores the view data at the set-top box.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.