Recommending link placement opportunities
US9171320B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jul 22, 2013 |
| Grant date | Oct 27, 2015 |
| Priority date | — |
| Expiry date | Jul 22, 2033 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0256
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Techniques for recommending Web pages or other content sources as candidates for link placement are described. Some embodiments provide a marketing activity support system (“MASS”) configured to recommend candidate Web pages for link placement. Recommending candidate Web pages may include determining multiple Web pages that include or reference one or more keywords that describe some subject matter domain. Recommending candidate Web pages may then further include ranking or ordering at least some of the multiple Web pages based on how many times each of the at least some Web pages references another one of the multiple Web pages. The ordered Web pages may then be presented as recommended candidate sites for link placement.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.