Patent · US Active

System and method for estimating organic web traffic from a secured source

US9202228B2 · kind B2 · utility

0Cited by
8References
12Claims
0Family size

Assignee

Inventors

Key dates

Filing dateFeb 6, 2015
Grant dateDec 1, 2015
Priority date
Expiry dateFeb 6, 2035

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06F16/955
  • WIPO fieldDigital communication
  • WIPO sectorElectrical engineering

Abstract

One embodiment includes a method for estimating web traffic to a website. The method includes obtaining a subset of first set of reporting information from a secured external source and a second set of reporting information from a unsecured external source. The first set of reporting information includes a corresponding set of secured reporting information which is not provided. The method also includes generating an estimation of the amount of traffic directed to the website from the secured external source by correlating the second set of reporting information with the first set of reporting information, and obtaining an estimated revenue value of the traffic from both the secured external source and unsecured external source based on the estimation of the amount of traffic directed to the website from the secured external source and an amount traffic directed to the website from the unsecured external source.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.