Method and apparatus using accelerometer data to serve better ads
US9224100B1 · kind B1 · utility
13Cited by
1References
31Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Sep 26, 2011 |
| Grant date | Dec 29, 2015 |
| Priority date | — |
| Expiry date | Jan 21, 2033 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04M2250/12
- WIPO fieldTelecommunications
- WIPO sectorElectrical engineering
Abstract
A mobile device, including an accelerometer and a processing unit receiving signals from the accelerometer and determining motion information of the mobile device based on the received signals is disclosed. A content selector selects a media format for content based on the physical state of the mobile device as indicated by the signals from the accelerometer. A display device displays the content in the selected media format. When the motion is a predetermined type of motion, the received content is withheld from being displayed by the display device. A machine learning apparatus is provided as the content selector.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.