Methods and apparatus to characterize households with media meter data

US9247273B2 · kind B2 · utility

Assignee

• The Nielsen Company (US), LLC · US

Inventors

• Balachander Shankar · Tampa, US
• Molly Poppie · Arlington Heights, US
• David J. Kurzynski · South Elgin, US
• Jarrett Garcia · Elgin, US
• Lukasz Chmura · Chicago, US
• Huaxin You · Princeton Junction, US
• Peter Campbell Doe · Ridgewood, US
• Christine Bourquin · Wheeling, US
• Timothy Dolson · Palm Harbor, US
• Jone M. Burr · Palm Harbor, US

Key dates

• Filing date: Jun 24, 2014
• Grant date: Jan 26, 2016
• Expiry date: Jun 24, 2034

Classification

• Technology area (CPC H): Electricity
• CPC primary: H04H60/45
• WIPO field: Audio-visual technology
• WIPO sector: Electrical engineering

Abstract

Methods, apparatus, systems and articles of manufacture are disclosed to characterize households with media meter data. An example method includes identifying, with a processor, a power status and a first automatic gain control (AGC) value for an exposure minute from a panelist audience meter in a first household, the panelist audience meter comprising a power sensor, identifying a second AGC value and a daypart for a household tuning minute from a first media meter (MM) in the first household, the MM comprising microphones to collect audio data, and calculating model coefficients based on the exposure minute and the household tuning minute to be applied to data from a second MM in a second household, the model coefficients to facilitate a power status probability calculation in the second household devoid of the panelist audience meter having the power sensor.