System and methods for prize-based marketing
US9283479B2 · kind B2 · utility
Inventor
Key dates
| Filing date | Jul 14, 2013 |
| Grant date | Mar 15, 2016 |
| Priority date | — |
| Expiry date | Jul 14, 2033 |
Classification
- Technology area (CPC A)Human Necessities
- CPC primaryA63F13/92
- WIPO fieldFurniture, games
- WIPO sectorOther fields
Abstract
A method is described for providing advertisements on a mobile device. The method includes monitoring tactile input from a user, providing a game comprising identifiable game pieces on a playing surface, and displaying an advertisement adjacent to the playing surface. Play of the game is initiated based upon the monitored tactile input from the user. One or more of the plurality of identifiable game pieces is associated to a prize based upon input from a random number generator. A user is able to select a game piece from the plurality of game pieces in an attempt to select the game piece associated with the prize. Upon selection of the associated game piece, the user is awarded the prize. By requiring shaking of the mobile device to initiate a game the user is more engaged in game play, better retaining focus to the game and advertisement.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.