Video user interface elements on search engine homepages
US9298840B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Jun 22, 2012 |
| Grant date | Mar 29, 2016 |
| Priority date | — |
| Expiry date | Nov 24, 2033 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/958
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Systems, methods, and computer-readable storage media exposing video user interface elements associated with search engine homepages are provided. Upon receiving a request for presentation of a search engine homepage, a video file is transmitted for presentation as the background for the search engine homepage. The video file includes a plurality of sequentially-arranged frames, a portion of which contain the same content, making such portion appear as a static image upon play of the video file, and a portion of which contain content which differs, such that such portion has visually discernable movement upon play of the video file. After a predetermined amount of time, play of the video file is initiated. As only portions of the background content include visually discernable movement, a user's attention is attracted to such portions of the background. Upon user interaction with such portions, additional information about the background content may be presented.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.