Patent · US Active

Privacy sensitive persona management tools

US9348979B2 · kind B2 · utility

4Cited by
9References
16Claims
0Family size

Assignee

Inventor

Key dates

Filing dateMay 16, 2014
Grant dateMay 24, 2016
Priority date
Expiry dateMay 16, 2034

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06F2221/2149
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

The disclosed tools include enhanced and flexible tools to enable users who may be business competitors to share non-generic data in a substantially generic and in a substantially equitable manner. The resulting incentive to more freely share data between competitors will benefit users such as brand owners and enhance content delivered to their end users based on shared data.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.