Determining an active persona of a user device
US9405838B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jul 30, 2014 |
| Grant date | Aug 2, 2016 |
| Priority date | — |
| Expiry date | Jan 28, 2035 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0251
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A method for determining an active persona of a user device includes determining a first user device state of a user device. The active persona is indicative of a predicted objective of the user of the user device. The first state defines an action currently being performed on the user device and a set of observations corresponding to the user device. The method includes inputting the first user device state to a model and determining the active persona of the user device based on the output of the model. The model is configured to receive a user device state and outputs probability values associated with one or more clusters, each cluster being indicative of one or more items of interest corresponding to the user device. The method further includes performing a procedure using the active persona of the user device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.