Methods and apparatus to determine engagement levels of audience members
US9407958B2 · kind B2 · utility
10Cited by
0References
18Claims
0Family size
Assignee
Inventor
Key dates
| Filing date | May 19, 2014 |
| Grant date | Aug 2, 2016 |
| Priority date | — |
| Expiry date | Jul 8, 2034 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/44231
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Methods and apparatus to determine engagement levels of audience members are disclosed. An example method includes analyzing image data corresponding to an environment in which an audience is exposed to media presented by a first media presentation device to determine whether the environment includes a glow emanating from a second media presentation device; and when the environment includes the glow, calculating an engagement for a person in the environment with respect to the first media presentation device based on a presence of the glow.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.