Second-pass ranker for push notifications in a social network
US9413838B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 30, 2015 |
| Grant date | Aug 9, 2016 |
| Priority date | — |
| Expiry date | Jun 30, 2035 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L67/306
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Systems and methods for providing push notifications of social network content items include determining first and second engagement values for first and second content items, respectively, provided by first and second content item sources, respectively, based on previous interactions with content items. First and second utility values are determined for the first and second content items, respectively, based on a mathematical operation applied to the first and second engagement values, respectively, the first and second selection metrics, respectively, and, for the first utility value, the value metric. One of the first and second content items are determined as a push content item based on a difference between the first and second utility values and displayed on a user device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.