System, method and computer readable medium for determining user attention area from user interface events
US9442621B2 · kind B2 · utility
7Cited by
2References
12Claims
0Family size
Assignee
Inventor
Key dates
| Filing date | May 5, 2009 |
| Grant date | Sep 13, 2016 |
| Priority date | — |
| Expiry date | Apr 30, 2031 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q10/06375
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
During an interaction with a web page, user interface events are recorded and augmented with page layout data from the document object model. An event stream is formed with the page layout data and communicated to an event server. The event server processes the event stream to determine a location at which the events were generated, which can be used to predict an area of a user's attention.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.