Coordinated second-screen advertisement
US9516374B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jul 5, 2014 |
| Grant date | Dec 6, 2016 |
| Priority date | — |
| Expiry date | Oct 9, 2034 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/812
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
An application on a second-screen device can receive an advertisement stream and an interactive component. The application can display at least a partial display of the advertisement stream and the interactive component in a video display area on the second-screen device. The displayed advertisement stream can be associated with an advertisement stream being displayed by a primary display with the two advertisement streams being associated with the same content and substantially synchronized.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.