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US9538249B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | May 9, 2013 |
| Grant date | Jan 3, 2017 |
| Priority date | — |
| Expiry date | Aug 22, 2033 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/47202
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Systems and methods are described for subscriber-driven resource shifting in an attempt to maximize delivery of desirable content to subscribers while minimizing the impact of that content delivery to network infrastructure resources. When a media plan subscriber requests access to media content, and the requested object is determined not to be “watch-nowable” (e.g., it would be undesirable to deliver the object in substantially real time to the subscriber given present communications resource availability) embodiments identify a number of content objects that are presently watch-nowable content objects with respect to the requesting subscriber. Of those watch-nowable content objects, various techniques are presented for determining a set of alternate content objects, including those most likely to provide the subscriber with a similar level of engagement. Embodiments present those alternate content objects to the requesting subscriber as alternatives to the requested content object in exchange for a discount.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.