Systems, methods, and apparatuses for enhancing video advertising with interactive content
US9571900B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Mar 31, 2010 |
| Grant date | Feb 14, 2017 |
| Priority date | — |
| Expiry date | Jan 30, 2033 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/812
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A system for and method of enhancing video advertising with interactive content in accordance with exemplary embodiments may include receiving non-interactive video advertisement data and advertisement order data associated with the non-interactive video advertisement data, generating interactive content data associated with the non-interactive video advertisement data, embedding, in the non-interactive video advertisement data, the interactive content data, and transmitting, to an ad server component of an ad system, the non-interactive video advertisement data and the embedded interactive content data for transmission to one or more end user devices.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.