Content based ad display control
US9582477B2 · kind B2 · utility
6Cited by
27References
20Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Feb 1, 2011 |
| Grant date | Feb 28, 2017 |
| Priority date | — |
| Expiry date | Nov 4, 2034 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F40/143
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Methods, systems and program products for providing a first visual region, the first visual region configured to present content determined by a document. A distinct second visual region is provided, the second visual region not defined by the document and configured to present content that is not contained in the document. One or more attributes are identified in the electronic document. Based on the one or more attributes, the presentation of ad content in the second visual region is enabled or disabled. The electronic document is presented in the first visual region.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.