Generating a description of user interaction with a brand based on social networking system data for the user
US9589279B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Dec 5, 2012 |
| Grant date | Mar 7, 2017 |
| Priority date | — |
| Expiry date | Dec 5, 2032 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q50/01
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A social networking system user interacts with a terminal associated with a brand, such as kiosk included in a retail location associated with the brand. The terminal provides authorization information to a user device that identifies the terminal and the brand associated with the terminal. Information identifying the user and the authorization information is communicated to the social networking system, which retrieves interactions between the user and objects associated with the brand in the social networking system. The retrieved interactions are communicated to the terminal, which generates content describing the user's interactions with the objects and presents the generated content to the user. A description of the user interaction and/or of the generated content may be communicated to the social networking system for distribution to additional users.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.