Remotely configuring content
US9607302B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 8, 2011 |
| Grant date | Mar 28, 2017 |
| Priority date | — |
| Expiry date | Jan 20, 2034 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/812
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A system is presented that comprises a third-party ad provider that serves advertisements to different websites being viewed at a plurality of display devices. The advertisements may be from different advertisers, and may include advertisements from a content service provider. The advertisements from the service provider may include a promotion for a video program presented by the service provider and may provide a selectable option for a viewer of the website to have that viewer's DVR service automatically programmed to record the promoted video program. The selectable option may be selected with a single action by the viewer, and all communications, associations between the display device and the DVR service, and programming of the DVR service may occur automatically without intervention by the viewer.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.