Method and system for zapping advertisement service
US9609394B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Apr 5, 2013 |
| Grant date | Mar 28, 2017 |
| Priority date | — |
| Expiry date | Dec 5, 2035 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/25435
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Disclosed herein are a method and a system for a zapping advertisement service, and more particularly, a method and a system for providing various kinds of advertisement services targeted to a content recipient to an advertiser wanting a zapping advertisement and effectively exposing the zapping advertisement to the content recipient. Accordingly, an embodiment of the present invention provides additional information corresponding to the zapping advertisement according to a user request when the zapping advertisement is provided for zapping time generated at the time of switching a channel and maximizing an advertisement effect for the zapping time by repeatedly providing corresponding zapping advertisements, or continuously providing the zapping advertisement associated therewith at the time of switching the screen.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.