Adjusting in-store media to customer preferences
US9632663B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jan 22, 2014 |
| Grant date | Apr 25, 2017 |
| Priority date | — |
| Expiry date | Apr 7, 2034 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q50/10
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
The disclosure provides techniques for adjusting in-store media according to customer preferences. A customer's presence or purchase is detected at an establishment, and a system at the establishment retrieves information on media preferences of the customer. A media backend then matches the customer preferences to media items (music tracks, images, videos, etc.), and the matching media items are played, displayed, or broadcast at the establishment. If multiple customers are present at the establishment or make orders, the media backend may order media items that match the customers' preferences in first-served order, or based on a ranking of the customers relative to each other or on the content of the media items themselves.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.