Task-oriented presentation of auxiliary content to increase user interaction performance
US9652543B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Dec 22, 2014 |
| Grant date | May 16, 2017 |
| Priority date | — |
| Expiry date | Jan 13, 2036 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0251
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Auxiliary content provided in addition to search results is selected and presented to aid the user in completing tasks and increasing user interaction performance. Auxiliary content is processed utilizing existing search engine categorization and identification mechanisms, thereby facilitating the determination of similarities between the auxiliary content and indexed content that is identified as being responsive to a search query. At least some of the search results identified as being responsive to the search query are compared to auxiliary content to identify similarities, including visual similarities. Similar auxiliary content are selected to aid the user in completing tasks, and such selected auxiliary content is provided with the search results, including in a visually distinct or separated manner.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.