Dynamic content control in an information processing system based on cultural characteristics
US9672537B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Dec 11, 2014 |
| Grant date | Jun 6, 2017 |
| Priority date | — |
| Expiry date | Dec 11, 2034 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0271
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A dynamic content controller is configured for communication with one or more data sources. The dynamic content controller comprises an analytics engine and a personalization engine coupled to the analytics engine. The analytics engine is configured to analyze cultural data collected from the one or more data sources during a current content browsing session. The personalization engine is configured to adapt content to be presented based at least in part on the analysis of the cultural data. The adaptation of the content to be presented is performed during the current content browsing session.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.