Crowdsourcing user-provided identifiers and associating them with brand identities
US9674134B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Mar 1, 2013 |
| Grant date | Jun 6, 2017 |
| Priority date | — |
| Expiry date | Jun 18, 2033 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L12/1859
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A system and method for crowdsourcing user-provided brand identifiers and distributing content based on crowd-sourced identifiers is provided. Different user-provided brand identifiers are extracted from messages provided by users of a social network. The identifiers are aggregated into two or more aggregate identity groups. When a brand identifier associated with a user request for content is determined to be in at least one of the aggregate identity groups, content items comprising one or more other brand identifiers of the at least one aggregate identity group are provided to the user.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.