Video funnel analytics
US9706253B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 21, 2012 |
| Grant date | Jul 11, 2017 |
| Priority date | — |
| Expiry date | Feb 20, 2033 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/6582
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A system and method for generating video funnel analytics is disclosed. The system includes a processor, a configurable goal module, a configurable funnel module, a communication module and an analytics module. The configurable goal module receives a user-configurable video-related goal definition. The configurable funnel module receives a user-configurable video funnel definition based at least in part on the video-related goal definition. The communication module receives a first set of media player state data including data describing viewer interest in a first set of video data playable by a media player included on a user device. The analytics module generates video funnel analytics based at least in part on the video-related goal definition, the video funnel definition and the first set of media player state data.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.