Automated advertising agency apparatuses, methods and systems

US9760910B1 · kind B1 · utility

Assignee

• Quantifind, Inc. · US

Inventors

• Ari K. Tuchman · Palo Alto, US
• John Stockton · Redwood City, US

Key dates

• Filing date: Dec 12, 2013
• Grant date: Sep 12, 2017
• Expiry date: Sep 8, 2034

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q50/01
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

The AUTOMATED ADVERTISING AGENCY APPARATUSES, METHODS AND SYSTEMS (“AAA”) provides a platform that, in various embodiments, is configurable to provide advertisement generation and/or placement facilities leveraging real-time or near real-time updating of social media data. The AAA may be configured to automatically direct advertising purchasing, configuration and placement, guide marketing efforts, and implement marketing strategies maximizing target impact. The AAA may further be configurable to forecast financial data, such as revenues, associated with queried products or services, and to direct optimized advertising configuration, purchasing and/or placement.