Consumer data aggregation and segmented marketing communication system and process
US9785967B1 · kind B1 · utility
2Cited by
0References
5Claims
0Family size
Inventors
Key dates
| Filing date | Jun 3, 2014 |
| Grant date | Oct 10, 2017 |
| Priority date | — |
| Expiry date | Nov 7, 2034 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0276
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A cloud-based consumer data aggregation and segmented marketing communication system and process that use suppression and duplication algorithms are disclosed. The system includes a database that is accessible by user over the Internet. The system performs the process to track redemption and follow user defined rules for predefined messaging and promotions. Data is aggregated, cleansed, segmented, suppressed and distributed using pre-defined user rules.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.