Patent · US Active

Advertisement processing method and apparatus

US9792623B2 · kind B2 · utility

0Cited by
1References
9Claims
0Family size

Assignee

Inventor

Key dates

Filing dateDec 29, 2014
Grant dateOct 17, 2017
Priority date
Expiry dateJan 11, 2036

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04W4/60
  • WIPO fieldDigital communication
  • WIPO sectorElectrical engineering

Abstract

Embodiments of the present invention provide an AD processing method and apparatus. The method includes: acquiring, by a terminal, system information and/or current access network information of the terminal; sending, by the terminal to a plugin server, an AD plugin request message that includes the system information and/or the current access network information of the terminal, so that the plugin server acquires, according to the system information and/or the current access network information, AD plugin information that matches the terminal; and receiving, by the terminal, the AD plugin information that is sent by the plugin server and matches the terminal, and choosing to download an AD plugin according to the AD plugin information. In the embodiments, it is implemented that traffic and time are saved for a user, and expenses may further be reduced for the user.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.