Data capture for user interaction with promotional materials
US9836770B2 · kind B2 · utility
0Cited by
14References
20Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Feb 24, 2012 |
| Grant date | Dec 5, 2017 |
| Priority date | — |
| Expiry date | Mar 7, 2032 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0257
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
An application on a user device sends a request for promotional material to a server while the application is active on a user device. The application receives the promotional material from the server and stores the promotional material in a data store on the user device. A management client on the user device receives a user interaction with the promotional material and sends data representing the user interaction to the server independent of web-browser technology.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.