Patent · US Active

Increased user efficiency and interaction performance through dynamic adjustment of auxiliary content duration

US9848241B2 · kind B2 · utility

2Cited by
0References
21Claims
0Family size

Assignee

Inventors

Key dates

Filing dateNov 5, 2014
Grant dateDec 19, 2017
Priority date
Expiry dateDec 15, 2034

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04N21/812
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

Improved operation of a content presentation device is achieved by displaying, to a user, user-desired primary content on the physical display device. Content pod metadata can be received specifying a predefined duration of a content pod for displaying auxiliary content, different from primary content, within a break from the primary content for the predetermined duration. The content pod metadata also specifies a plurality of subdivision time slots of the content pod, each time slot for different auxiliary content. The auxiliary content can be displayed on the physical display device within a time slot of the content pod. User input can be received while displaying the auxiliary content on the physical display device, where the user input indicates user interest in the auxiliary content. The auxiliary content can then be adjusted based on the user interest in the auxiliary content.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.