Online content collection

US9940631B2 · kind B2 · utility

Assignee

• ACCENTURE GLOBAL SERVICES LIMITED · IE

Inventors

• Matthew Figg · Adelaide, AU
• Jarred Holman · Salisbury, AU

Key dates

• Filing date: Aug 30, 2012
• Grant date: Apr 10, 2018
• Expiry date: Dec 15, 2036

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0275
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

An online content collection system includes a scanning server to scan web sites to retrieve a potential creative uniform resource locator (URL). The scanning and retrieving includes parsing web pages for the web sites, identifying a potential creative URL from the parsed web pages that matches a predetermined criterion for retrieving potential creative URLs, and retrieving the potential creative URL that matches the predetermined criterion. A data storage may be used to store creative URLs. An online content collection server analyzes the retrieved potential creative URL by determining whether the retrieved potential creative URL has been seen before by comparing the retrieved potential creative URL against the creative URLs stored in the data storage, and determining whether the retrieved potential creative URL points to a creative if the retrieved potential creative URL has been seen before.