Method, apparatus, and computer program product for classifying user search data
US9947024B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 26, 2014 |
| Grant date | Apr 17, 2018 |
| Priority date | — |
| Expiry date | Jun 26, 2034 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0259
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Provided herein are systems, methods and computer readable media for classifying user search data. An example method comprises accessing user search data, the user search data generated by a user interacting with a promotion and marketing service to identify a requested promotion, determining, using a processor, a first classification of the user search data by parsing the user search data into one or more terms, applying one or more terms within the user search data to a search index, wherein the first classification is configured to generate a mapping from the one or more terms within the user search data to at least one of a service or merchant, determining, using the processor, a second classification of the user search data, wherein the second classification identifies a requested redemption location for the requested promotion and generating an identification pair for the search data that is representative of a promotion tuple, the identification pair comprising the first classification and the second classification.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.